Strategic Marketing and Communication

Marketing and Communications Department

About Strategic Marketing and Communications

The Strategic Marketing and Communications Division is crucial in ensuring that the USIU-Africa brand is consistent across the university.

The office exists to help the institution achieve its core business and is therefore the strategic partner to all academic and administrative units.

Through strategic communications, marketing and public relations activities, the overall functions of the department are;

To uphold the university’s reputation and promote its values both internally and externally.
To raise awareness of the university whilst drawing attention to the impact our alumni, faculty, students and staff are making locally and internationally.
Provide strategic marketing and communications advice, guidance and support to academic and admistrative units, research institutes and other units, as required and prioritised, to help achieve their agreed contributions to meeting the University’s objectives, including income generation, and to inform their planning

Meet the Team

Irene Onacha
Director, Strategic Marketing and Communications
Tel: +254 730 116 562
Email: ionacha@usiu.ac.ke

Taigu Muchiri
Principal Marketing & Communications Officer - External Communications
Tel: +254 730 116 585
Email: tmuchiri@usiu.ac.ke

John Sande
Principal Digital & Creative Officer
Tel: +254-730 116 237
Email: jsande@usiu.ac.ke

Joseph Wanjara
Senior Creative Graphic Designer
Tel: +254 730 116 420
Email: jwanjara@usiu.ac.ke

Diana Meso
Senior Marketing Officer
Tel: +254 730 116 307
Email: dmeso@usiu.ac.ke

Communications and PR

Internal Communications

Internal Communications encompasses the effective delivery of information and corporate communications to USIU-Africa faculty, staff and students and its external publics. Specifically, this entails the co-ordination of corporate communications through a range of channels to ensure ease of access, clarity and consistency, as well establishing, maintaining and continually improves a joined up, proactive and effective internal communications process within USIU-Africa.

External Communications

External Communication aims to facilitate and disseminate information between the university and other members of the public including media, parents/guardians and the general public through various suitable channels such as advertising, press statements, press releases with a mix of both traditional and new media.

Download CTW policy

Brand Guidelines

The purpose of USIU-Africa’s brand guideline is to set the institution apart from other brands. Guided by the Marketing and Communications department, approval to use the University logo must be sort and procedures stipulated in the brand guidelines adhered to.

Download brand guideline

Download USIU-Africa logo

Design Studio

The University’s Design Studio, provides a professional design service for members of the University. Whether it is a poster, leaflet, newsletter or brochure, we aim to deliver a creative, clear and cost-effective solution to your communication requirements.

Quick links

Institutional Research Department
Jul 10, 2024 - Institutional Research Office The institutional Research Office under the University Advancement exists mainly to provide a central repository of information and analysis support center for planning, management, and assessment activities of the...
Section: Strategic Marketing and Communication