Barclays USIU-Africa Enterprise Academy Program


United States International University-Africa in partnership with Barclays Bank of Kenya has launched the SME Academy whose aim is to build capacity for entrepreneurs, with a long-term impact of improving their economic well-being.

Program uniqueness
The training is based on a tagline “learn, connect and grow” that seeks to enable participants to make critical decisions, network and grow their businesses. The training will be conducted using modern approaches to entrepreneurial training that include business case studies delivered by seasoned entrepreneurs, video lectures, pictorial learning, peer learning, design thinking, field visits and “do it yourself concept”. In addition, the participants will be exposed to the use of USIU-Africa learning resources that include access to the Innovation and Incubation Center, library, periodic workshops and public lectures delivered by leaders and entrepreneurs from Kenya and elsewhere.

Key Takeaways
The training will focus on ten modules namely;

  • The Entrepreneurial Mind-set for business growth;
  • Reviewing the Business approach for growth
  • Identification and assessment of opportunities for business growth
  • Marketing tactics for business growth;
  • Assessing financial strength for business growth;
  • Making financial forecasts for business growth and being bankable;
  • Enhancing operations and processes for business growth;
  • Managing people and negotiating for business growth;
  • Pricing and loan application for business growth
  • Consolidating the business growth plan

In total, participants will have 200 hours of learning in and out of the lecture hall and their assessment will be conducted through implementation of a growth plan, that they will be challenged to develop and implement.
Program Structure

  • 6 Saturdays of class learning from 9:00AM – 4:00PM
  • 6 weeks of mentorship, business incubation, workshops, public lectures and site visits.

Click here to download the brochure

Target Participants
Entrepreneurs with an innovative and winning spirit

Click here to register

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