This year’s Kenyan chapter of IFITTtalk on ‘Building a Resilient Destination through ICTs post-COVID’ will take place in USIU- Africa on November 27, 2020. The event will include a one-day postgraduate Colloquium on November 26, 2020. The event is being organized jointly by IFITT, United States International University-Africa (USIU-Africa), Kenyatta University, Karatina University, and Mount Kenya University. In order to comply with the COVID – 19 protocols, this years workshop will be a blended one where a few members will congregate at USIU-Africa while the majority of the participants will participate virtually. The target audience is the tourism industry in Kenya with participants from the rest of Africa.
The first IFITTtalk in Nairobi took place in Kenyatta University on November 9, 2017 (https://www.ifitt.org/ifitttalknairobi/). IFITTtalk@Nairobi2017 received the Best IFITT talk of the Year Award during the ENTER 2018 conference held in Sweden in January 2018 (http://www.ifitt.org/ifitt-awards-2018/). The second, IFITTTalk@nairobi2018, took place in Mt. Kenya University on November 8, 2018 (https://www.ifitt.org/ifitttalknairobi-2018/) and received the IFITTTalk of the Year Award during the Enter 2019 Conference held in Nicosia, Cyprus in January 2019 (https://www.ifitt.org/ifitt-awards-2019/). The third IFITTTalk@nairobi2019, took place in Karatina University on 7th and 8th November 2019 with a Postgraduate colloquium on 6th November 2019, and received the IFITTTalk of the Year Award during the Enter 2020 Conference held in Guildford, UK in January 2020 (https://www.ifitt.org/ifitt-awards-2020/).
The following thematic areas will be discussed during the conference:
1. Demand Analytics - Inbound and Outbound travel analysis and use of ICTs in driving tourist numbers into the destination post - COVID
2. Supply analytics – Mapping of products, knowledge and experiences capturing, interpretation and display, post - COVID
3. Virtual Reality and Live streaming of destinations post - COVID
4. Use of Big Data and Artificial Intelligence in destinations post - COVID
5. Creating Interactive Integrated Destination Management post – COVID.
The International Federation for Information Technologies and Travel and Tourism (IFITT) is a global community for the discussion, exchange and development of knowledge about the use and impact of new Information and Communication Technologies (ICT) in the travel and tourism industry and the general travel experience.
Every year, in addition to its main eTourism annual conference, IFITT encourages the organization of local workshops in chapters around the world where its members are represented. These workshops are referred to as IFITTtalks.
IFITTtalk@Nairobi 2020 is organized around the theme of Building a Resilient Destination through ICTs post-COVID. The purpose of this seminar is to present stakeholders with scenarios where ICTs can be discussed with a view of informing, educating and enriching the knowledge of various stakeholders on the use of ICTs in facilitating destination recovery from the COVID-19 pandemic.
This year’s event will also include a one day postgraduate colloquium, where postgraduate students undertaking Hospitality and Tourism Technology- related studies will present their concept, proposals and theses. A pool of experts drawn from Academia and industry will guide the presenters on the current trends in their areas of study.
The event features Travel, Tourism and Technology experts and practitioners drawn from such organisations including, among others
Dr Mary Mutisya-Mutungi, Chairperson, Department of Hotel & Restaurant Management
Phone: +254 722 299278
Email: marymutisya@usiu.ac.ke
Dr Esther Munyiri, Chairperson, Department of Hospitality and Tourism Management
Phone: +254 721257133
Email: kagure.esther@ku.ac.ke
Dr Nyabisi Mengo, Lecturer, Department of Tourism and Hospitality Management
Phone: +254 727 586399
Email: mnyabisi@karu.ac.ke
Dr Ray Mutinda, Lecturer, Department of Hospitality Management
Phone: +254 721 472441
Email: rmutinda@mku.ac.ke
TIME | EVENT | FACILITATOR |
0900 - 0915 | Introduction and Setting the Agenda | Dr Ray Mutinda |
0915 - 0925 | Keynote address: Introduction to IFITT and IFITT talk | Prof Zheng Xiang of Virginia Tech, USA President, IFITT |
0925-1000 | Opening Remarks Dean, USIU, Chandaria School of Business Dean, Kenyatta University Dean, Karatina University Dean, Mount Kenya University DVC USIU VC USIU Guest of Honour: CAS, Ministry of Tourism and Wildlife | Dr. Mary Mutisya-Mutungi |
1000 – 1100 | Demand Analytics – Inbound and Outbound travel analysis and use of ICTs in driving tourist numbers into the destination post – COVID | Google Amadeus |
1100 - 1110 | Health Break | Dr Nyabisi Mengo |
1110 - 1200 | Supply analytics – Mapping of products, knowledge and experiences capturing, interpretation and display, post - COVID | Facebook Google |
1200 - 1230 | Virtual Reality and Live streaming of destinations post - COVID | KTB |
1230 - 1300 | Use of Big Data and Artificial Intelligence in destinations post - COVID | TBA |
1300 - 1400 | Lunch Break | Dr Nyabisi Mengo |
1400 - 1500 | Creating Interactive Integrated Destination Management post – COVID | TBA |
1500 – 1600 | Panel Discussion (Q&A) | MoTW |
1600 – 1610 | Closing Remarks | Dr Esther Munyiri |
1610 – 1630 | Vote of Thanks | Dr Nyabisi Mengo |